The catchy song is from a rising star
2020hha/Getty Images
The song that you recognize from the Facebook Groups commercial is “Balencies” by Chika. A rising star, Chika, also known as Jane Chika Orinika, hails from Montgomery, Alabama. She received a Grammy nomination for Best New Artist in 2021, alongside Megan Thee Stallion, Ingrid Andress, Phoebe Bridgers, Noah Cyrus, D Smoke, Doja Cat, and Kaytranada (via the Recording Academy). Ultimately, Meghan Thee Stallion won the Grammy.
Chika’s catchy song, “Balencies,” appeared on her debut EP Industry Games. She turned a cliche about being able to afford designer duds like Balenciaga footwear into a rap about the struggle to make it and earn plenty of money and how it brought her a whole set of different problems. “Got hella dreams, and as of late I steady see ’em / I had some idols as a kid, whoever knew I’d be one? / ‘09 stood in Atlanta, freezing cold at 4 am with my whole fam just to audition for a role I knew I’d be in / I didn’t make it, but damn I made it,” Chika raps in the song. In addition to her success as a rapper, Chika also modeled for Calvin Klein and acted in the Netflix film Project Power, proving she’s a multi-talented entertainer. Now her music helps set the scene for the power of Facebook Groups.
The Real Reason You Recognize The Song In The Facebook Groups Commercial
Facebook App / YouTube
Have you found yourself dancing along to the Facebook Groups commercial? If so, you may realize that the song sounds quite familiar, and there’s a good reason for that. Although Facebook recently cracked down on rule-breaking within its groups, it still pushes the concept for users and would-be group members (via TechCrunch). The short new ad for groups on the popular social media network lasts half a minute, and it packs a memorable punch.
“You can take on anything with Facebook Groups. #MoreTogether,” read the ad’s description on YouTube. The group featured in the clip is “I Am Beautiful,” a private group with 12,600 members that bills itself as “self-esteem, uplifting, empowerment, and manifestation. It’s More than a Brand. It’s a Lifestyle. Let’s Stay Beautiful Ladies.” As a catchy hip-hop song by Grammy-nominated artist Chika plays in the background, people of all shapes and sizes dance and show off their colorful fashion in locations like a laundromat and a warehouse (via All TV Spots). They also ride horses through a city and skate in a drained swimming pool.
“You can take on anything with Facebook Groups. #MoreTogether,” read the ad’s description on YouTube. The group featured in the clip is “I Am Beautiful,” a private group with 12,600 members that bills itself as “self-esteem, uplifting, empowerment, and manifestation. It’s More than a Brand. It’s a Lifestyle. Let’s Stay Beautiful Ladies.” As a catchy hip-hop song by Grammy-nominated artist Chika plays in the background, people of all shapes and sizes dance and show off their colorful fashion in locations like a laundromat and a warehouse (via All TV Spots). They also ride horses through a city and skate in a drained swimming pool.
The catchy song is from a rising star
2020hha/Getty Images
The song that you recognize from the Facebook Groups commercial is “Balencies” by Chika. A rising star, Chika, also known as Jane Chika Orinika, hails from Montgomery, Alabama. She received a Grammy nomination for Best New Artist in 2021, alongside Megan Thee Stallion, Ingrid Andress, Phoebe Bridgers, Noah Cyrus, D Smoke, Doja Cat, and Kaytranada (via the Recording Academy). Ultimately, Meghan Thee Stallion won the Grammy.
Chika’s catchy song, “Balencies,” appeared on her debut EP Industry Games. She turned a cliche about being able to afford designer duds like Balenciaga footwear into a rap about the struggle to make it and earn plenty of money and how it brought her a whole set of different problems. “Got hella dreams, and as of late I steady see ’em / I had some idols as a kid, whoever knew I’d be one? / ‘09 stood in Atlanta, freezing cold at 4 am with my whole fam just to audition for a role I knew I’d be in / I didn’t make it, but damn I made it,” Chika raps in the song. In addition to her success as a rapper, Chika also modeled for Calvin Klein and acted in the Netflix film Project Power, proving she’s a multi-talented entertainer. Now her music helps set the scene for the power of Facebook Groups.
Chika’s catchy song, “Balencies,” appeared on her debut EP Industry Games. She turned a cliche about being able to afford designer duds like Balenciaga footwear into a rap about the struggle to make it and earn plenty of money and how it brought her a whole set of different problems. “Got hella dreams, and as of late I steady see ’em / I had some idols as a kid, whoever knew I’d be one? / ‘09 stood in Atlanta, freezing cold at 4 am with my whole fam just to audition for a role I knew I’d be in / I didn’t make it, but damn I made it,” Chika raps in the song.
In addition to her success as a rapper, Chika also modeled for Calvin Klein and acted in the Netflix film Project Power, proving she’s a multi-talented entertainer. Now her music helps set the scene for the power of Facebook Groups.
